Current Issues

A STUDY ON FACTORS INFLUENCING FINANCIAL STABILITY AND WELL-BEING AMONG COLLEGE STUDENTS IN GUJARAT: Jun 2025 : XVI [I]

Vimla Virparia

DOI Link : https://doi.org/10.51767/jm1601

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EXAMINING THE STRATEGIES USED BY WOMEN ENTREPRENEURS TO MITIGATE WORK-FAMILY CONFLICT ACROSS VARIOUS AGE GROUPS: AN EMPIRICAL ANALYSIS: Jun 2025 : XVI [I]

Ms. Rachel Pawar

DOI Link : https://doi.org/10.51767/jm1602

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IMPACT OF SOCIAL MEDIA ON CONSUMER BUYING BEHAVIOUR: Jun 2025 : XVI [I]

Nikita Rajput, Rutba Shabir, Khwairakpam Surjakumar Singh

DOI Link : https://doi.org/10.51767/jm1603

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CHALLENGES AND OPPORTUNITIES IN IMPLEMENTING – DIVERSITY, EQUITY, INCLUSION (DEI) STRATEGIES AT WORKPLACE IN THE GLOBAL CONTEXT: Jun 2025 : XVI [I]

Dr. Harleen Kaur, Shilpi Shrivastava

DOI Link : https://doi.org/10.51767/jm1604

CHALLENGES AND OPPORTUNITIES IN IMPLEMENTING – DIVERSITY, EQUITY, INCLUSION (DEI) STRATEGIES AT WORKPLACE IN THE GLOBAL CONTEXT © 2025 by Dr. Harleen Kaur, Shilpi Shrivastava is licensed under CC BY-NC 4.0

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THE EVOLVING CONSUMER COMPASS: UNDERSTANDING THE EMERGING LANDSCAPES OF CONSUMER DECISION-MAKING IN THE DIGITAL AGE: Jun 2025 : XVI [I]

Dr. C. Shekhar Upadhyay, Nikhil Maheshwari

DOI Link : https://doi.org/10.51767/jm1605

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A REVIEW ON “IS FRUGAL INNOVATION DRIVING THE SHARING ECONOMY?”: Jun 2025 : XVI [I]

Dr. Harsha Mishra

DOI Link : https://doi.org/10.51767/jm1606

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HARNESSING HERITAGE: THE INFLUENCE OF INDIAN KNOWLEDGE TRADITIONS ON ETHICAL MANAGEMENT: Jun 2025 : XVI [I]

Dr. Mohd. Ashfaq Siddiqui, Amisha Jain

DOI Link : https://doi.org/10.51767/jm1607

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INFLUENCER MARKETING: A DESCRIPTIVE STUDY OF ITS EFFECTIVENESS: INVESTIGATE THE IMPACT OF INFLUENCER MARKETING ON BRAND AWARENESS AND CONSUMER ENGAGEMENT: Jun 2025 : XVI [I]

Meenakshi Rathi, Aranya Nema

DOI Link : https://doi.org/10.51767/jm1608

INFLUENCER MARKETING: A DESCRIPTIVE STUDY OF ITS EFFECTIVENESS: INVESTIGATE THE IMPACT OF INFLUENCER MARKETING ON BRAND AWARENESS AND CONSUMER ENGAGEMENT © 2025 by Meenakshi Rathi, Aranya Nema is licensed under CC BY-NC 4.0

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INTEGRATING BEST PRACTICES IN SPORTS RECOVERY AND PERFORMANCE CONDITIONING: Jun 2025 : XVI [I]

AK Uppal, Abhijit Upadhyay

DOI Link : https://doi.org/10.51767/jm1609

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INTEGRATION OF UPI IN BANKING APPS: A STUDY ON USABILITY AND FUNCTIONALITY: Jun 2025 : XVI [I]

Dr. Surbhi Jain

DOI Link : https://doi.org/10.51767/jm1610

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REDEFINING ONLINE RETAIL: THE SHOPIFY REVOLUTION: Jun 2025 : XVI [I]

Dr. Garima Srivastava, Dr. Neha Agrawal, Mr. Devesh Jindal, Ms. Jyoti

DOI Link : https://doi.org/10.51767/jm1611

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RESILIENCE OF SOCIETY FOR SUSTAINABILITY: Jun 2025 : XVI [I]

Dr. Renu Yadav, Dr Jasmandeep Kaur

DOI Link : https://doi.org/10.51767/jm1612

Purpose: In the face of numerous disruptions and crises, leaders across public and private sectors are recognizing the need for resilience in our societies and institutions. This paper aims to explore collective action across key resilience themes, seeking solutions in an increasingly disrupted world. The relevance of resilience in society is examined, with a focus on various themes such as people, education, organizations, climate, and technology. The analysis of these themes provides essential implications for society, managers, marketers, and system companies. Methodology: To conduct the research, a brief review of literature is proposed. Multiple databases including Science Open, Springer, Semantic Scholar, JSTOR, Science Direct, Google Scholar, and so on are searched for relevant studies on resilience in society. The analysis includes a brief thematic analysis where 3 themes with codes would be generated for further discussion of the interpretations of the results. Data is collected from 2012 to 2023 and the quality assessment of the articles would be carried out using a CASP tool. The study also identifies significant research areas within the field and highlights the leading research countries and their contributions. This information can guide future research directions and encourage further exploration of resilience in society. Findings: The key findings of the research suggest that in the present world, a resilient society would recognise the predominant transformative forces at play such as climate changes, urbanizations, globalization, technological advancement as well as patterns of demographics. Within a resilient society, there are strategies for addressing systemic challenges and transforming them to opportunities. Practical Implications Overall, this research paper aims to provide insights into the concept of resilience in society and its applications. By analyzing existing studies and trends, it offers a comprehensive understanding of the current state of research in this field. The findings can inform decision-makers, policymakers, and researchers, guiding them towards effective strategies for building resilience in our societies and institutions.

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THE ROLE OF LOCAL POLICY FRAMEWORKS IN TOURISM GROWTH IN ALAPPUZHA: Jun 2025 : XVI [I]

Dr. Pratheesh. P

DOI Link : https://doi.org/10.51767/jm1613

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A STUDY ON CUSTOMER’S SATISFACTION TOWARDS DIGITAL PAYMENT SYSTEM SPECIAL REFERENCE TO UPI TRANSACTIONS: Jun 2025 : XVI [I]

Dr. Shabbirali Sherali Thavara

DOI Link : https://doi.org/10.51767/jm1614

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ROLE OF RURAL MARKETING DRIVING RURAL DEVELOPMENT: OPPORTUNITIES, KEY DECISION AREAS AND STRATEGIES: Jun 2025 : XVI [I]

Dr.Ekta Mukar, Ms. Vanshika Tiwari

DOI Link : https://doi.org/10.51767/jm1615

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A STUDY ON THE IMPACT OF USER-GENERATED CONTENT AND UNIVERSITY INITIATIVES IN SHAPING MULTI-CHANNEL MARKETING BY STARTUPS: Jun 2025 : XVI [I]

Aditya Vyas, Anupam Singh

DOI Link : https://doi.org/10.51767/jm1616

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INDIGENOUS KNOWLEDGE SYSTEMS AND THE TEMPLE ECONOMY: SUSTAINABLE SOCIO-ECONOMIC MODELS FROM INDIAN TRADITIONS: Jun 2025 : XVI [I]

Dr. Pooja Sharma

DOI Link : https://doi.org/10.51767/jm1617

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BEHAVIOURAL BIASES AND THEIR EFFECT ON RETAIL INVESTMENT PERFORMANCE: INSIGHTS FROM BHOPAL DIVISION: Jun 2025 : XVI [I]

Kirti Jain, Dr. Shikha Bhargava, Dr. Mamta Manshani

DOI Link : https://doi.org/10.51767/jm1618

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THE ROLE OF ARTIFICIAL INTELLIGENCE IN CAPTURING CONSUMER ATTENTION: Jun 2025 : XVI [I]

Dr Hoori Nadir, Dr Arshi Gouhar, Dr Khurram Shikoh Qazalbash

DOI Link : https://doi.org/10.51767/jm1619

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BURARI DEATHS: WHEN DELUSION SUBLIMATES INTO FAITHS: Jun 2025 : XVI [I]

Anusha Sharma

DOI Link : https://doi.org/10.51767/jm1620

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